Friday Night Live, the First Friday concert series, will be back in downtown Greensboro on Friday, Oct. 1.

The Oct. 1 concert will feature reggae rock group Signal Fire out of Wilmington from 7 to 9 p.m. on Battleground Avenue between Lindsay and Smith Streets.

To those who travel Battleground Avenue regularly, shutting down one of Greensboro’s main traffic arteries may sound like a big deal, but not in this case.  Battleground Avenue between Smith Street and North Greene Street is cut off from the rest of Battleground Avenue by LoFi Park, making it a great place for a street festival.

 Similar to previous Friday Night Live performances, concert-goers can enjoy on-site beer sales and food trucks.  At the Signal Fire concert, adult beverages will be provided by Pig Pounder and Bull City Cider. Seating at these events is limited, so if you want to sit you are advised to bring your own chair or blanket.

Downtown Greensboro Inc. President Zack Matheny said, “Our Friday Night Live concert series this past August was a wonderful success for our community.  It’s a natural progression to continue these safe, outdoor concerts on First Fridays to support our local businesses and provide quality family entertainment in the center city.”

He added, “Music brings folks together in a fun atmosphere, and being outside goes along with being as safe as we can during these continued COVID concerns and restrictions.”

The location of the Friday Night Live concert series will continue to move around the center city to support all areas of downtown Greensboro, and the plan is to continue the series through November and start them up again in March.

David Edwards, regional market executive and president of First National Bank’s Piedmont Triad Region, said, “First National Bank is proud to sponsor October’s First Friday concert as part of our commitment to support our local communities and events that make them even better places to live and work.”