It appears The BORO is coming to downtown Greensboro on March 1.

In December, the Greensboro City Council passed a Social District Ordinance that allows people to purchase an alcoholic beverage and walk down the sidewalk with it in a specified area of downtown Greensboro.

That specified area has been named Border of Refreshments Outdoors (BORO).  The ordinance passed in December was set to go into effect on March 1, but the City Council was told that the actual launch of the program could be later in the year because of the preparations that had to be made, such as signage and the design and purchase of the distinctive cups that would be used.

Downtown Greensboro Inc. (DGI) announced on Tuesday, Feb. 22 that everything was in place for the March 1 launch of the BORO.

In a press release, DGI President and CEO Zack Matheny said, “For years we’ve been hoping to have a social district in Downtown Greensboro – and we finally have one.  I truly believe The BORO will increase revenue for our small business owners and create an atmosphere of community in the Center City.”

The BORO does have some strict guidelines. Alcoholic beverages may only be carried outside within the BORO from noon to 9 p.m. daily.  Signage is being installed to make people aware of the BORO district and carrying drinks outside the BORO district is prohibited.

Alcoholic beverages must be purchased from a participating business in the BORO in a specific cup with BORO branding.  The BORO cups can be no larger than 16 ounces.

People cannot take an alcoholic beverage from one bar or restaurant into another bar or restaurant that has an ABC license.  However, the BORO cups may be carried into a business that does not have an ABC license with the permission of the owner.

Participating businesses will be clearly marked with door stickers.