Guilford County Sheriff Danny Rogers has posted a video on the immensely popular short-video social media site Tik Tok, and that video has amused and angered many of those who are hoping for Rogers’ defeat in the election this November.
The video, which is just over one minute long, shows Rogers – known for his cowboy hats and colorful clothing choices – walking confidently through doors where he emerges in a new outfit each time. In the first scene, he gets into a black SUV and comes out the door on the other side in a different uniform. The video, which uses MTV-like quick-cut special effects, is set to the music of the headbanger classic “Back in Black” by AC/DC.
Some of the lyrics to the song in the video are: “Yes, I’m let loose, from the noose, that’s kept me hanging about. I’ve been looking at the sky, ’cause it’s gettin’ me high. Forget the hearse, ’cause I never die. I got nine lives, cat’s eyes. Abusin’ every one of them and running wild… Yes, I’m back in black.”
At the end of the video, the music stops abruptly and Rogers asks, “Tik Tok, are you ready for the Guilford County Sheriff’s Office?”
For many, it’s simply a fun and entertaining way to announce the Sheriff’s Department’s plans to start using the social media platform.
But Rogers, a Democrat, is facing Republican challenger Phil Byrd in November and, as soon as the video came out, Byrd and his supporters were calling attention to it and heaping criticism on it.
The Sheriff’s Department has turned off comments for the video on Tik Tok, but it is being shared on Facebook, where Rogers’ critics are posting their thoughts.
“So embarrassing to the Guilford County Sheriff’s Department employees,” one critic wrote.
Another posted, “I mean people do you really want a leader for the men and women protecting us like this? Never more important than now to vote for Phil Byrd for Sheriff!”
Other critics called the video “unfortunate,” and “cringeworthy,” while one posted that it was a poor use of taxpayer money.
Former Guilford County Sheriff BJ Barnes, who lost to Rogers in the election four years ago, said he was shocked and saddened when he saw the Tik Tok video. Barnes said it’s a prime example of one of his main criticisms of Rogers.
“He likes to pretend to be a cowboy, while what he should be doing, is actually be a sheriff,” Barnes said.
Barnes said that, when he left office four years ago, he left three things for Rogers.
“I left him a bible, a copy of the constitution, and a note that said ‘Esse Quam Videri.’” That’s the Latin motto for the State of North Carolina which means, “To be rather than to seem.”
Barnes said Rogers apparently never took the message to heart.
Hopefully we can fire this wife beating thug from a law enforcement agency in this county for a 3rd time in November
Who cares Rogers is going to win in a landslide cry to your momma country boys
Boo hoo hoo ! Republicans are such snowflakes!
This is completely disgraceful. The sheriff’s office does not belong on Tik Tok. If any money from the sheriff’s office was spent on this, he should be fired, impeached and replaced immediately. Further, this action should be taken up by the State Attorney General’s office. He certainly does not represent the majority of the citizens of this county.
I lived in Texas when my Navy father was stationed there. There was a saying in Texas “All hat and no cattle.” It meant the person was all about themselves pretending what they could not back up. His record as sheriff screams that is exactly who he is. Crimes up, and he will not discuss response times. Failed to secure the jail from even mold. Coddles the inmates by requiring they be referred to as “residents” by the detention officers, which he has not been able to hire or retain, there are about 75 vacancies. They , being the detention officers get to see the sheriff walk among the prisoners hobnobbing while they put their lives on the line having to deal with the same prisoners who feel emboldened by the actions of their supposed leader. He had his county vehicle stolen by one of those “residents” because he was not smart enough to remove the key fob from the vehicle. Wonder what happened with that case? The recent Tik Toc videos which feature him in different outfits is the product of the daughter of his girlfriend who Rogers hired at county expense for just such a waste of taxpayer dollars. There’s more folks and only you can stop it. Vote for Phil Byrd for Sheriff. He was part of a successful law enforcement agency. He knows what it takes to make the Sheriff’s office respected again. Get your friends to do the same or the same blue wave that swept him and others across the state in office will keep him there. They have already corrected their mistake in Wake County, we can do the same here. Vote Phil Byrd.
Well said, BJ. You know what you’re talking about more than anyone else, and this current Sheriff is venal, shallow and incompetent.
Have a sense of humor…………..It’s funny.
Most sheriff’s wear a six shooter not a insulated coffee cup.
Mentality and maturity of a small child.
He is such a joke….city council could use him…he would fit right in.
Hey , he’s just being black.
Why am I not surprised by these antics.
Danny needs to go back to private life. In deep water and can barely swim.
This just goes to show the “Clown” mentality of Rogers. He is such a joke and embarrassment to Guilford County. If anybody had any reservations about voting against Rogers, here is just one more reason to support a professional career candidate as your next Sheriff (Phil Byrd). This is so disrespectful to the profession of law enforcement. If he wants to wear a cowboy hat and pretend to be a cowboy, then he should do that on his own time and not on county time while spending tax dollars for this kind of nonsense.
The people of Guilford Country elected this clown. So whose fault is it?
Anytime I heard Rogers name mentioned I immediately say, “are you taking about the clown.”
I think sheriff Rodgers has been doing a great job keep up the great work
You must not have needed the sheriff’s office lately.
Vote for Phil Byrd. Why? Because he is not Danny Rogers.
While the DumboRats are vote cheating, backstabbing, Lying, getting Drunk, Philandering, selling drugs, laundering money, scheming, plotting, stealing campaign funds and pretending to be Republican, don’t forget to –
Vote: Phil Byrd